The famous crocodile
"Game and victory alone are not enough. Even the style has to be mastered. " This quote comes from René Lacoste, one of the best tennis players ever, and founder of the French hit company Lacoste. At the beginning of the 20th century, the sports uniform considered appropriate is very buttoned, the athletes should eventually act as gentlemen. Not very practical, finds René Lacoste and makes his long-sleeved sports top with a few cuts without further ado to a casual polo shirt - and begins in 1933 the revolution of the tennis racket. Even today, Lacoste stands for a classically elegant French style, which is loosened up by a sporty twist and ensures a casual look that is both timeless and modern.