Yes, the French know just how completely unintentionally chic and casual goes. The label A.P.C, founded in 1987 by the Jewish-Tunisian fashion designer Jean Touitou, stands for clear lines and simple patterns without large labeling. The name A.P.C is also derived from 'Atelier de Production et de Création'. The creations of the understatement label range from casual sweatshirts, cool jeanswear, fine woolen coats to stylish bags like the "Demi-Lune" (in the form of a half-moon) - A.P.C can easily do the whole Fashion ABC! A.P.C is headquartered in, of course, chic Paris. To catch a slice of Parisian chic, Catchys offers a great selection of items of quality brand. It is also worthwhile to buy A.P.C Secondhand, because the minimalist products are very popular with their clear cuts and high quality, and are definitely parts that will last decades in the closet because they are easy to combine. Even stars like Diane Kruger are enthusiastic bearers of the label.